Commercials vs. Other Video

I was thinking today that commercials and the videos we did for class are not that different. Look at the Old Spice commercial (the one that made the actor famous), they use lots of changing scenery. The creator appealed to the younger audience (and females with the partial male nuity) by accepting the fact that we have short attention spans and then creating something we will actually pay attention to. It is nothing short than genius. I wish I would have applied this technique to my video...I think it would have been stronger becuase of it. I think the key to creating anything is to keep your audience in mind and be creative and imaginative.

Car Crashes and Google Maps---Do They Mix?

I thought I would use this article as an example of multimedia becuase what happens to photos that do not have a good (or any) picture to go with it? Do you....

• Use a Google maps picture of the general area,? 
• Get a picture of the area (even though nothing is going on in the photo)? 
• Or simply not use a photo at all?

There is no easy answer I think becuase all stories are different. I would say use Google maps only if the area is not well known. What do you guys think?

J-Factor

Here is a video that Keisha, Antonio and I completed together about the J-Factor event that occurred on campus earlier this month. Please give us feedback and any suggestions on where we could improve!

UFO's Beware!

I though for once that I would give a good example of multimedia. I think I will go as far to say that YouTube is an excellent source for multimedia becuase anyone can pose here, whether it is a teenager or a professional. This video is very dry (can't they make it more fun to watch?!) but it gives the information has has very interesting footage.

Excellent use of picture

This article is a wonderful example of the best way to use pictures. The picture is effective becuase it is dynamic, it is not just another face, it uses a two-in-one shot (front and side) and the side shot has the girl facing the text. This picture is wonderful. I wish there was a caption, but other than that this is one of the most effective pictures I have ever seen.

Location, location, location

I think this video demonstrates that the location of the video is important. Not only for safety, but for lighting and other aspects. The time of day you are shooting and other such factors. Setting up lights or even filming things beforehand may be essential to make the video look good. Always try to plan ahead.

Fast Recovery

I think it is essential to keep live broadcasting in mind when we think of multimedia. For the purposes of this class we can plan a month ahead of time. we can edit the video, put music behind it, and otherwise make it look very professional. We don't have to do on the spot voice-overs like a television station will often have to do for short clips. But if you had to do it, do you think you would be able to do it effectively? This video shows us that it is harder than it looks and a lot of television stations make it look easy, but they do mess up once in a while.